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In the 1970 Graziela Preiser’s designs conquered the hearts of young and old! Her fabrics, bedding and crockery all in typical bold and colourful designs were present in almost all German homes. They informed the childhood memories of a generation.

Now the cult designs are finally available again: Co-founded by Graziela and her daughter Nina the byGraziela label relaunches the iconic and award winning patterns on a range of products!

It’s a timely rebirth of the brand. ”Those who cuddled up in Graziela bedding in their childhood are now in the age at which they have children themselves,” says Nina, who herself wanted her son to be surrounded by the designs of her Mum. “Mothers around the world contact us and ask for Graziela products. They connect wonderful childhood memories with the designs and would like to pass on their love of the designs and their memories to their children and grandchildren.”

The vibrant colours and unique designs will appeal to parents looking to create an authentic retro feel in nurseries and kids rooms and for the